The 2021 Iowa Native Wine Production and Sales Report is now available on our website.
The Iowa State University Extension and Outreach Farm, Food, and Enterprise Development program prepares the annual report, which provides a snapshot of the Iowa wine industry from the monthly tax report data collected by the Iowa Alcoholic Beverage Division (ABD).
- The report includes information on production and sales of wine, cider, and mead.
- Ranking values for production, sales, inventory and non-sale uses (sampling, loss, etc.) are also provided; using the reported ending inventory for December 2021, producers can find where they are situated among industry counterparts.
A total of 101 wineries, 4 cideries, and 3 meaderies, submitted reports to IA ABD; of which 100 recorded some volume of sales and 84 reported some volume of production. Overall production totaled 407,491 gallons, a 33 percent increase from 2020. Supply (production) exceeded the demand (sales including inventory adjustments) for native Iowa wine, cider, and mead in 2021.
However, production and sales both trended steadily upward to pre-pandemic levels. The 11 largest wineries produced more than 10,000 gallons each in 2021. Based on rankings by sales in gallons, producers fall into the following categories:
- 20 producers sold ≥ 5,000 gallons
- 24 producers sold 1,000 –4,999 gallons
- 43 producers sold 100 -999 gallons
- 21 producers sold < 100 gallons
Nearly 37 percent (126,360 gal) of native wine, cider, and mead was sold at retail directly to customers (e.g. at the winery). Sales to Iowa licensed wholesalers were up 8.2 percent. Tax revenue generated by native wine, cider, and mead sold at wholesale in the state was up nearly 24 percent from 2020, generating $373,252 for the state when looking at data for the calendar year. It should be noted that shifts in sales and reporting due to the pandemic, as well as changes to ABD reporting, should be considered when comparing data to previous year.