Vendor Training Farmers Market Nutrition Program

Iowa State University Extension and Outreach in Madison County is proud to announce a partnership with the Iowa Department of Agriculture and Land Stewardship (IDALS) to host an Iowa Farmers Market Nutrition Program (FMNP) vendor training on April 9th and May 30th from 9 AM to 11 AM. This training is for fruit and vegetable growers, as well as honey producers, who sell their product at farmers markets, and aims to enhance their participation in the FMNP. 

The Iowa FMNP, administered by IDALS with support from the Iowa Department of Health and Human Services, is vital in supporting local farmers and providing access to fresh, locally grown produce for eligible seniors and WIC families. In 2023, over 14,000 seniors and 30,000 mothers and children in Iowa received FMNP vouchers, contributing to the certification of more than 500 farmers at 125 farmers markets and 100 farmstands. Certified farmers saw an average increase of $1,500 in sales through FMNP participation. 

This training is the initial step toward FMNP certification, a requirement for farmers who wish to accept FMNP vouchers. In 2024, the Iowa FMNP is embracing modernization by introducing QR code scanning for instant voucher redemption via smartphones. Farmers without technological access can mail vouchers to a designated redemption center. All new and recertifying farmers must undergo vendor training in 2024, regardless of their last training date. 

The training will take place at the Iowa State University Extension and Outreach office in Madison County located at 117 North John Wayne Drive, Winterset, Iowa on April 9th and May 30th from 9 AM to 11 AM. Attendance is free, but preregistration is mandatory. For registration and further details, please contact the Madison County Extension Office at 515-462-1001. 

For inquiries regarding FMNP vendor certification, please contact IDALS at 515-725-1179 or FarmersMarket@IowaAgriculture.gov