Marketing Hometown America is a program that has been successfully used by Cooperative Extension programs in Nebraska, South Dakota, North Dakota, Minnesota and now Iowa State University Extension and Outreach to help rural communities retain their quality of life and market the value of rural places by teaching them to home in on what people are looking for when they choose a place to live and do business. Read more about Marketing Hometown America
This workshop provides hands-on training in seeking and writing successful grant applications. Read more about Grant Writing 101 Workshop
Through this two-hour workshop, business managers, front line staff, and community leaders will learn how to implement the two key components of customer service to strengthen their tourism economy: Read more about Customer Service
How to attract more travel groups to my business or community? Community workshops and private business trainings are available. Read more about Tourism Workshops and Business Trainings
Small business development is one of the many services provided by the Local Economies team in the Community and Economic Development (CED) program at Iowa State University Extension and Outreach.
In 2018, CED specialists were recognized by the university, earning an ISU Extension and Outreach award for powerful partnerships for the Shop Healthy Iowa Initiative and a university-wide award for achievement in economic development for their work with Latino business owners and entrepreneurs (see volume 10, issues 1 and 2 of this newsletter for more information).
Rather than rest on their laurels, CED specialists continue to pursue innovative ways to help small businesses and entrepreneurs realize their goals. Read more about Extension CED Continues to Offer Innovative Small Business Development Methods
Six communities are starting the Marketing Hometown America program this winter to discuss what makes their community special, why those unique assets might be attractive to new residents, and how to let potential residents know their towns are vibrant places to live.
Marketing Hometown America is a research-based extension program offered in Iowa, Nebraska, South Dakota, North Dakota and Minnesota. The purpose of the program is to help communities address rural depopulation and the resulting loss of economic vitality caused by years of demographic change. Read more about Marketing Hometown America Study Circles Spark Community Conversations, Action Plans for New Resident Attraction
Our Guide Training and Certification program is is designed for staff and volunteers who lead guided programs at Iowa’s tourism attractions such as museums, nature centers and conservation areas, historic sites, science centers, and agritourism venues. Read more about Professional Guide Training and Certification
The Iowa Rural Equity Project works to generate awareness of equity capital networks in Iowa that invest in Ag tech and rural innovations, to acquaint investors with principles used in identifying prospects and making investment decisions, and to discuss investment regulations and strategies. Read more about Iowa Rural Equity Project (IREP)
Listing of certified professional guides from ISU Community and Economic Development Extension and Outreach Read more about Certified Professional Guides