How to Turn Travelers into Customers

February 22, 2018

AMES, Iowa – “How to Turn Travelers into Customers” will be held March 6 in Sioux and O’Brien counties. The two-hour workshop features customer service and practical approaches to successful community tourism.

Workshop participants will hear strategies that inspire travelers to stop at your community, stay longer and keep returning. Business employees will be introduced to the “Five Steps of Excellent Customer Service.” The workshop is designed to especially benefit small business managers, community tourism leaders, and frontline employees who interact with community visitors, including convenience stores, restaurants, retail, attractions and lodging.

Sioux County will host the workshop on March 6 from 9:00 a.m. to 11:00 a.m. at the Prairie Winds Event Center in Orange City.
O’Brien County will host the workshop on March 6 from 1:00 to 3:00 p.m. at the Sheldon Chamber’s Community Room. 

Register for either the Orange City or Sheldon workshop at The registration fee is $10 per person with a maximum of $25 per business or organization. Thus, if a business sends three or more people, the fee is $25 total. Registration deadline is March 1. Registration questions can be directed to Beth Bunkers at 712-737-4230 or

 “ISU Extension and Outreach and the Sioux and O’Brien County Extension Councils are excited to co-sponsor these workshop,” said Beth Bunkers, Youth and Communities Associate Educator with ISU Extension and Outreach in Sioux and O’Brien Counties.

The workshop will be taught by ISU Extension and Outreach specialists Jane Nolan Goeken and Diane Van Wyngarden. To schedule this workshop in your community, see