April 2014 -- From Cathann Kress
While the Iowa State community has had some disappointments recently, the last few weeks have brought good news for ISU Extension and Outreach overall and for our 4-H Youth Development program.
I had the honor of accompanying State 4-H Council members Megan Hughes and Michael Tupper to Washington, D.C., for the unveiling of the Norman Borlaug statue. (See their photo with the 4-H story in this newsletter.)
I also conducted a webinar for National 4-H Council on 4-H and the land-grant system.
After returning home, I visited our State Senate for the adoption of a resolution celebrating the 100th anniversary of extension work nationwide. The senators even recited the 4-H Pledge with us. Please watch and enjoy the video.
In addition, I had the good fortune to be on the WHO Radio Big Show to talk about Smith-Lever and ISU Extension and Outreach. The interview is online. When you get to the site, move the sound bar to the 22:45 mark to begin the interview with Doug Cooper. The interview runs to the 34:08 mark.
To top it off, I participated in the National 4-H Council board meeting and Legacy Awards Gala.
Overall, it’s been a great time for the visibility of Extension and Outreach and 4-H programs!
Note: In the photo (left to right) are Steve Johnson, farm management extension specialist; Jeff Macomber, 4-H youth program specialist; Barb Anderson, nutrition and health extension specialist; Frank Owens, community economic development extension specialist; Joseph Murphy, state relations officer, Iowa State University; Cathann Kress, vice president for ISU Extension and Outreach; Sen. David Johnson; Terry Maloy, Iowa Association of County Extension Councils; Sen. Herman Quirmbach and Harold Hommes, Polk County Extension Council member.
Iowa State University students are providing independent, locally-owned retailers across the state with fresh ideas to keep their businesses competitive. From designing logos to recommending new ways of marketing, they’re helping business owners to think outside of the box for ways to better appeal to customers.
This outreach effort, called the Iowa Retail Initiative, unites programs from ISU Extension and Outreach, the College of Human Sciences and College of Design, and provides a single point of contact for rural communities and retailers seeking help.
As tractors, combines and other farm equipment have become larger and heavier, Iowa farmers’ concerns about soil compaction and its impacts on crop yields have increased as well, according to the 2013 Iowa Farm and Rural Life Poll. The poll, directed by ISU Extension and Outreach sociologists, included a series of questions examining farmers’ experience with soil compaction, their concerns about the issue and their perspectives on common compaction management techniques.
Health and wellness are at the heart of the College of Human Sciences and Human Sciences Extension and Outreach. That focus is evident in outreach efforts to improve the health and wellness of workers throughout the state, promote exercise among older Iowans and coordinate Healthiest State Walks.
“All of these efforts are really trying to promote healthy living in Iowa,” said associate professor and extension specialist Ruth Litchfield. She has been working with four extension-led programs that relate to the Healthiest State Initiative.
State 4-H Council members Michael Tupper and Megan Hughes represented Iowa 4-H’ers in March for the unveiling of the Norman Borlaug statue in Statuary Hall in Washington, D.C. This month 4-H’ers Renae Drey, Paul Elliott, Raeann Hanlon and Tyler Pickhinke represented Iowa at the National 4-H Conference, also in Washington, D.C. ISU Extension and Outreach is proud of these young leaders and all Iowa youth who are building citizenship, leadership and communication skills through 4-H Youth Development programs.