Management

Management is the most critical aspect of the plan. The reader must have confidence in your management team and its ability to implement this plan. Do not be modest but, at the same time, do not be boastful.

Points to cover are:
  1. Key Personnel - Key management personnel and their duties and responsibilities. Resumes should be included in the supporting documents to show management has experience and skills needed to manage the company. Emphasize past successes and current role in the business.
  2. Management Team - Discuss how the management team's education, training and/or experience will help the company succeed.
  3. Reporting Relationships - Organization chart, salary structure and ownership share.
  4. Directors and Advisors - Board of Directors and outside advisory services.
  5. Staffing Plan - Discuss management needed in the organization, how you will fill key slots, hiring plans and the date positions will be filled.
  6. Business Organization - Form of business organization
  7. Owndership - Names of stockholders and shares owned.
  8. Management Duties - Discuss the managers or private firms who will handle the management duties. Include internal control systems for accounting, inventory and management information reporting systems.
  9. Other Investments - Amount of money invested by owners.
  10. Management's Competitive Advantage - Unique competitive advantage from management experience or skills.

Sample Management