The Value Added Agriculture Program (VAAP) provides unbiased, science-based information to help establish or expand agricultural-related businesses in Iowa. Whether it's a new start-up, or an established business wanting to expand, the VAAP works directly with the owners of the business.

The Value Added Agriculture Program team develops resources for Iowans on topics ranging from organizing a value-added group and starting a business to developing niche markets and enhancing business profitability.

Assistance is available in several areas:

Focus Groups - a research method to help businesses learn what potential consumers think about a new product or service the firm may be offering.

Feasibility Studies - formal documents that detail necessary information used to educate investors or lenders of possibilities for success or failure of the new business.

Business Plans - formal documents created by the business owners. VAAP will assist the owners to ensure the business plan represents their wants and needs and clearly presents the business to other investors and lendors.

Upcoming Events

July 21 - Fruit and Vegetable Field Day in Mitchell and Howard Counties
Visit two farms southeast of Osage in Mitchell County. Brothers Dan and Leroy Zimmerman grow vegetables for wholesale market at the Cedar Valley Produce Auction at Elma in Howard County. Dan and wife, Reba, operate Stillwater Greenhouse and market flowers and nursery stock.Visit two farms southeast of Osage in Mitchell County. Brothers Dan and Leroy Zimmerman grow vegetables for wholesale market at the Cedar Valley Produce Auction at Elma in Howard County. Dan and wife, Reba, operate Stillwater Greenhouse and market flowers and nursery stock.

July 24 - Fruit and Vegetable Field Day in Shelby County
See a variety of fruit species grown in high tunnels, including peaches, raspberries and melons; compare tomatoes both in high tunnel and outside production; and look at a new tomato trellising system. In addition, ss peaches in outdoor production, a variety of apple cultivars, and packing facilities for fresh produce.

No registration is required and lunch is provided. View each agenda on our Information Flier. 

Need Information on a Market Niche You are Considering? 

Check out the Agricultural Marketing Resource Center for specific commodity information, the latest trends in value-added agriculture or help developing your business!