Multi-county Marketing Coordinator

Cindy Gannon
Cindy
Gannon

Marketing, communications, publication design, public relations, advertising, communications training, community outreach.

Additional Biographical Information: 

Previous Experience
Advertising Sales - Okoboji Magazine for Iowa Information Publications. Responsible for advertising sales outside of the Iowa Great Lakes area including Sioux Falls and Sioux City but not limited to these areas. Also includes key accounts in Arnolds Park and Okoboji, Iowa.
Sales Manager at Iowa Information Publications. Sold print advertising for the award winning publication company, Iowa Information Publications. This included the core weekly publications - The N'West Iowa REVIEW, The Golden Shopper, The Phoenix and DISCOVER! weekly entertainment guide. Main priority was the  Okoboji Magazine and other exceptional products
Marketing Communication Specialist at Beltrami Electric Cooperative. Editor of monthly magazine responsible for all content including editing, photography and writing. Coordinated, developed and communicated overall marketing program including advertising and public relations to the members of the cooperative, board of directors and employees. Responsible for keeping abreast with legislative activities as it pertained to the electric power providers industry. Spearheaded and launched grassroots campaign, Our Energy, Our Future ™ securing the most advocates in the state of Minn., calendar year 2009. Spearheaded and launched marketing and public relations program, Co-op Connections. Planned, developed, implemented and conducted programs and presentations to public and employee groups as it pertained to current issue and/or the cooperative. Secured all promotional items for the cooperative. Performed all functions of advertising across all mediums. Served as key planner and organizer of the cooperative's annual meeting of the members. Served as the cooperative’s key account representative. Updated and maintained cooperative’s website. Assisted general manager and all management staff with communications to the public and employees frequently. Served as the company spokesperson.
Business Development Consultant. Conducted extensive market research, market analysis, data collection and analysis reporting findings and recommendations. Developed media marketing plan including SWOT analysis, identifying critical issues, branding, advertising media plan, public relations plan, sales promotion, and projecting expected outcomes. Developed advertising focus by preparing market research, SWOT analysis, competitor analysis, consumer profile, conducted customer survey, developed marketing tasks, and developed direction for the creative brief. Provided public relations directions. Provided office consulting in the areas of customer service, cash flow analysis, budgeting, annual reports, and fiscal year-end development. Designed logos, business cards, letterhead, and flyers; knowledgeable in Adobe Creative Suite software and all Microsoft Office products.
Order Desk Coordinator at Hubbard Milling Company. Calculation of annual budgets, union employees payroll, inventory computation, accounts receivables, order entry, invoicing, and month-end inventory.
Education
Bemidji State University. Bachelor of Science, Business Marketing Communications and B.S., Career and Technical Education, Communications
Minnesota State University, Mankato. General education

Phone: 
712-957-5045
Fax: 
712-957-5065
Email: 
cgannon@iastate.edu
340 2nd St SEPO Box 99
Primghar, IA 51245
Counties Served: 
Dickinson, Lyon, Osceola, O’Brien and Sioux
Housed In: 
O'Brien
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