Extension News

Upcoming Meetings Inform Producers of Fruit and Vegetable Opportunities

1/10/2007

AMES, Iowa – Farmers and producer groups interested in learning about fruit and vegetable production and marketing are invited to attend an “Opportunities in Agriculture” meeting located throughout Iowa in February.  The meetings are hosted by the Iowa State University Extension Value Added Agriculture Program.

 

Workshops will be held Feb. 6 at the Story County Extension Office, Nevada; Feb. 8 at the Cass County Community Building, Atlantic; Feb. 13 at the new Henry County Extension Office in Mt. Pleasant; Feb. 15 at the Clay County Extension Office in Spencer and Feb. 21 at The Pinicon Restaurant in New Hampton.

 

The program includes information on market opportunities, marketing tools, business development and production techniques. Two different farm businesses will share their experiences with their own business and market development with attendees at each workshop around the state.

 

Iowa State University Extension farm management and horticulture specialists will share new production research and niche production method information, including transitioning to organic. Production economics information will cover pricing, enterprise budgeting and profitability analysis.

 

General business planning information will be presented by the Value Added Agriculture Program, including sample business plans and tools and resources available to help with an individual operation process.

 

The final component of the day includes a presentation on mentoring and networking. The mentoring component includes opportunities for new growers to be matched with a fruit and vegetable farmer mentor. Additional networks to assist farmers in building a successful fruit and vegetable operation will be highlighted.

 

Pre-registration is $20. Walk-ins are welcome and registration is $30 at the door. To register, contact Sue Woods, Value Added Agriculture Program for ISU Extension at 515-294-9483, 1111 NSRIC Ames, IA 50011-3310, swoods@iastate.edu.

 

Registration includes the noon meal, refreshments, and workshop materials.

 

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Contacts :

Madeline Schultz, program assistant, Iowa State University Extension Value Added Agriculture Program, 515-294-0588, schultz@iastate.edu

Marsha Laux, program specialist, Iowa State University Extension Value Added Agriculture Program, 319-796-4362  mlaux@iastate.edu

Margaret Smith, program specialist, Iowa State University Extension Value Added Agriculture Program, 515-294-0887, mrgsmith@iastate.edu

Christa Hartsook, communications specialist, Iowa State University Extension Value Added Agriculture Program, 515-294-4430, hartc@iastate.edu