July 11, 2003
Downloaders are also Buyers

According to a report at news.scotsman.com, it appears that contrary to record company gloom and doom, a new report from Music Research and Programming says:

Music Research and Programming, industry research experts who surveyed 500 serial downloaders aged between 13 and 45, discovered that 87 per cent of those who "try before they buy" would still buy albums when they were commercially released.

A total of 91 per cent of file-sharers download individual tracks, but more than two-thirds go on to buy the album, with even the heaviest downloaders saying they like to own real CDs.

Only half of people who download music illegally from the internet believe they are doing something morally wrong. Almost half of the people who responded to the survey were "heavy downloaders" who obtained more than 100 tracks. However, surprisingly, 34 per cent of them said they were buying more music than ever before.

Although 38 per cent of heavy users said they were buying less music, about 28 per cent said their internet activities had not affected the number of CDs they bought in a year.

...via ArtsJournal

Posted by dcoates at July 11, 2003 03:39 PM