April 24, 2003
A Creativity Culture

Fast Company has an article about Nokia and innovation:

These photographs won't ever grace the cover of National Geographic . But they do illustrate Nokia's sharpest insight: Creativity doesn't begin and end on an R&D lab bench. The first user-changeable handset cover? Engineer Aulis Perttula invented it -- after he had watched some of his colleagues customize their phones with car paint. Predictive text? Stephen Williams, a junior applications designer, suggested it after he had seen disabled people make good use of it on their PCs. The list of innovative firsts at Nokia that came from unlikely places goes on. That's why Nokia, a 137-year-old Scandinavian titan with annual sales of $30.8 billion across 130 countries, has been out in front for most of the mobile-phone industry's short history. Nokia sells five phones every second. Its global market share, 38%, is greater than that of its nearest three rivals combined, and it boasts a 50% share of Western Europe.
Posted by dcoates at April 24, 2003 04:00 PM