June 03, 2004
Syndicating Agriculture News With RSS
Why Use RSS To Distribute News?: Journalists, non-media consumers who use news aggregators can receive news releases as soon as they are posted to a Web site. RSS avoids e-mail distribution. Bonus: RSS feeds can be offered by subject. For example: If a journalist only wanted to receive beef commodity news, a single RSS feed could be written for this topic. Of course you can always offer all of your news content in one, single RSS feed.
RSS Helps Market A Web Site: Often when something is posted to a Web site, nobody knows about it until they visit the site. With a news reader running on the desktop, it scans RSS feeds of news organizations and checks for fresh content.
RSS Content - Feeds Are Versatile: RSS Feeds can be used in a variety of ways for news. RSS feeds for several news categories could be established. Examples: beef, horticulture, soil and crop sciences, crop and weather reports.
RSS Feeds In Extension: Feeds could be established for announcing new Extension publications, educational videos, newsletters or be used for internal communications. RSS avoids the "spam" issue faced by a majority of e-mail users today.