Iowa State University Extension

Extension to Communities

Key Informant Approach

To Needs Assessment

Advantages
  1. Quick and inexpensive
  2. Questionnaire usually easy to prepare
  3. Contact in the information gathering process may help provide legitimation for later implementation
Disadvantages
  1. Information likely to be biased - age, occupation, education, income
  2. Information is typically from "providers" of services as opposed to "customers" of services
  3. Number of informants surveyed may be too small to generalize findings to total community
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Extension programs are available to all without regard to race, color, national origin, religion, sex, age, or disability.
Questions or comments? Contact the Extension to Communities Secretary, lindaek@iastate.edu
last updated Thursday March 01 2001