Cooperative/Client Soybean Rust Training

Clarke McGrath, Agronomist/FS Crops, Southwest Iowa

Like many other ag businesses, a major southwest Iowa ag retail cooperative was struggling with what to tell clients about soybean rust, how much fungicide to inventory, and fixed asset allocation plans for sprayers and tenders considering the soybean rust scare and its impact on clients.

Response

The coop had the ISU agronomist do a 2 session set of meetings with both clients and employees to address the rust issue. The first meeting was held at early order time so that clients and the coop could make preliminary decisions about product choices, orders and inventory. The second meeting was held after the ISU agronomist returned from a research trip to Brazil. It was designed to help clients and the coop finalize fungicide orders and fixed asset plans. The Iowa Corn Growers Association, several basic chemical manufacturers and a distributor sponsored the meetings, which had over 100 attendees.

Impact

The coop felt that the meetings helped them to better utilize capital and inventory costs, and placed a value of between $5000 and $10,000 on the information and their response. Clients who returned evaluation sheets indicated a total value to their operations of over $350,000.


August 16, 2005
142 -- Integrated Pest and Crop Management

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