Iowa Farm & Field Fest

Rich Wrage, County Extension Education Director, Boone County

Problem:

Providing timely and useful ag information for producers and agribusiness people is challenging in a rapidly changing industry.  Changes in technology, production practices, and new insect and disease problems promote these challenges in Iowa and Boone County.

Response:

Boone County ISU Extension utilized its partnership with local groups and Cygnus Farm Shows to provide ag information and education at the Iowa Farm and Field Fest.  The Iowa Farm and Field Fest was first held in August 2003 with subsequent shows in 2004 and 2005.  The ISU County Extension Education Director in Boone provided leadership and organization for many seminars and held at the farm show.  The show featured over 300 companies displaying the latest in ag technology, equipment and solutions.

Impact:

The show was attended by 7,200 in 2003, 7,000 in 2004 and 20,000 people in 2005.  The Boone County ISU Extension Education Director provided leadership and organized over 18 seminars at these shows.  Attendance at these seminars in 2005 alone was:  101 in manure application demonstrations, 50 at Farm Leasing for Women,  26 at Ag Law, 12 at renewable fuels, 40 at Soybean Rust,  11 at new soybean product uses, and 100 at the Ag Weather Outlook seminar.  Over 11 hours of education was involved in these seminars.

The local economic impact of hosting the shows was immense.  Hotels, restaurants and gas stations were particularly impacted.  Other local attractions such as the Boone and Scenic Valley Railroad and Ledges State Park also noted increased usage.  Jeff Brittain, Boon Area Chamber of Commerce Executive Director commented, We are very pleased to host the IF&FF. The economic impact of the event has been very significant.

August 2006

101 Strategic and Organizational Management

 

Page last updated: September 5, 2006
Page maintained by Linda Schultz, lschultz@iastate.edu