Bill Arndorfer, Grundy County Extension Education Director, Northeast Area
With ever increasing input costs and financial risk, farmers are in need of information about marketing tools and strategies that can be used to improve farm profitability.
Because of continued interest by farmers, the Tri County Ag Marketing Club advisory committee, made up of representatives from ISU Extension (Tama and Grundy CEEDs and central Iowa farm and ag business management field specialist), county banks, Farm Bureau, farmers and Mid Iowa Coop met to determine program topics and dates for the year. Six programs were planned that covered the following topics: Crop Marketing and Storage Strategies, Launch (Land) Your Post-Harvest Marketing Plan - Winning the Game, The Future of Ethanol and Pro-Pricing Contracts, Launch Your Marketing Plan Winning the Game, Crop Insurance and Pre-Harvest Marketing Strategies and Crop Price Outlook.
At the end of the program season, a survey was mailed to program attendees to get feedback on the value of the marketing club. The returned surveys indicated that 90% agreed or strongly agreed that the Tri County Ag Marketing Club should continue. Fifteen percent of respondents indicated they have changed marketing strategies that increased their earnings from $5001 - $10,000 and 25% indicated their earnings increased over $10,000.
120 Farm and Business Management
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September 27, 2007
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