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The Organizational Advancement Unit provides tools, training and support to increase visibility and generate support for Iowa State University and ISU Extension and Outreach. Check out the resources we have available and let us know what else you'd like to see.

Find out how your Organizational Advancement "coach" can help make your advancement efforts more efficient and effective!

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Sharing Our Story

2014 Annual Report

Sharing instructions and resources for staff, including links to .pdf file, YouTube video, web page banner, electronic postcard and PowerPoint presentation


Electronic greeting: Whatever the future holds …

Please feel free to send this electronic greeting card to your clients, partners, volunteers, and others. It’s a nice way to thank them for their support of ISU Extension and Outreach.

Instructions for sending the video via email and sharing through social media

Whatever the future holds video


Dates to Remember 
  • March 10, 2015 - Annual Conference
  • March 22-28, 2015 - Extension and Outreach Week


Advancement Quick Tip:
Four Ways to Improve Your Storytelling Skills

People are wired for good stories. If you can weave a compelling story into your presentation or meeting, your message will be more memorable. Hone your storytelling skills.

  • Parachute in. Avoid "Let me tell you a story about a time I learned . . ." Drop your audience immediately into the action and draw the lesson out later.
  • Follow the "Goldilocks" rule for details. Give too much detail and your audience is loast or bored; too little, and they lack enough context. Test your story with friends to find the right level of detail.
  • Focus on one person with one thought. Focus on one person at a time, for four to seven seconds, and try to connect with as many people as possible.
  • Use silence for impact. Silence draws emphasis to what was just said or what is about to come, and it allows others to contribute their own interpretations.

Source: The Management Tip of the Day, Harvard Business Review, adapted from "A Refresher on Storytelling 101" by JD Schramm.


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